According to a report by The Edge, Sime Darby Bhd-controlled Inokom Corp Sdn Bhd is currently at the tail end of contract assembly negotiations with China’s Chery Automobile Co Ltd. The Chinese carmaker is planning to make a return to Malaysia in 2023. Furthermore, the daily also reported that Inokom is also looking to ramp up the number of vehicles being assembled for Porsche AG. Sources close to the assembler also revealed that Inokom is in the final stage of negotiations with Jaguar Land Rove

Jaguar Land Rover Malaysia (JLRM), a two-time winner of the Jaguar Land Rover Retailer of the Year (Asia Pacific) Award, recently unveiled its upgraded Ara Damansara showroom at Sime Darby Motors City, now featuring two Robot Assistants! The robot assistants will be used for customer-facing autonomous service, including greeting customers as well as food and beverage delivery. The company says the use of the robots allows for better human resource management for the company. The pair of robots a

After a long hiatus, Chery will be making a return to Malaysia. A source in China has confirmed that the Wuhu, Anhui-based Chinese marque will be re-launching in Malaysia in Q3 2022, three years after the brand folded its local operations here. Chery was last represented by Chery Automobile (M) Sdn. Bhd., formerly known as Chery Alado Automobile Sdn Bhd. It’s a joint venture between Tan Sri Cam Soh’s Alado Corporation and Lembaga Tabung Angkatan Tentera (LTAT). It sold a range of very forgettabl

The Jaguar Land Rover (JLR) dealership in Ara Damansara is the largest JLR 4S facility in Southeast Asia and soon, it will be the only official channel to get yourself a JLR model in the Klang Valley. Jaguar Land Rover Malaysia (JLRM) is a joint venture between Sime Darby Motors and SISMA Auto and it has recently announced the consolidation of its retail operations. This is part of its ambitious plan to improve service capabilities and drive long-term growth for the brand. The move will see the

Much has been written about the history of the Land Rover Defender but there is surprisingly very little about it from a Malaysian perspective, which is odd considering the fact that Malaysia (specifically Cameron Highlands) is known around the world as the place Land Rovers go to spend their remaining days. Ipoh’s Jalan Bendahara, specifically S.V.K Trading (erroneously marked by Google Maps as V.K.S Trading) is very well-known among Land Rover enthusiasts in all corners of the world looking fo