Well, not in those exact words but Mercedes-Benz did launch a ChatGPT project within its Mercedes-Benz Cars Operations 360 (MO360) digital ecosystem that aims to maximise efficiency for global vehicle production, starting with the new Mercedes Modular Architecture (MMA) platform that will underpin the next Mercedes-Benz CLA Class. It’s not surprising that carmakers are turning to AI to reduce redundancy and improve efficiency to maximise profits. On the Mercedes-Benz end, the ChatGPT project wil

If you’ve put in an order for a new Porsche Macan or Panamera here, we’ve got some bad news. Porsche has hit the brakes on production at its factory in Leipzig, Germany, due to supply chain issues that are a result of the war in Ukraine. Unfortunately, that factory delivers the two aforementioned models to Porsche Malaysia. Production was suspended from last Wednesday afternoon until the end of this week according to a report by Automotive News Europe. Although a temporary stop, expect an impact

Porsche delivered 301,915 cars in 2021, up 11 percent from 2020. The figure is Porsche’s highest ever annual sales record, breaking the pre-pandemic era 2019’s record of 280,000 cars. Never before in the company's 73-year history (since 1948) has more people bought a Porsche. If there was an economic slowdown last year, Porsche's customers never felt it. “Despite the challenges posed by the semi-conductor shortage and the disruption caused by the Covid-19 pandemic we have been working hard to en

Earlier this week, Porsche Malaysia, represented by Sime Darby Auto Performance, announced that for the first time ever, the Porsche Cayenne will be produced outside of Europe, with local assembly (CKD) to start in Kulim. Prices start from RM 550,000, and deliveries will begin by March 2022. Not only that, buyers of the CKD Porsche Cayenne can also opt for the Exclusive Manufaktur Package, Porsche’s own customization programme. Also read: Customisable Porsche Cayenne is the first CKD model for M

This is the 2022 Porsche Macan facelift, before the next-generation model that will be all-electric. For greater clarity, it’s actually the second facelift; the first facelift made its global debut in 2018 and arrived here in 2019, the original Macan was unveiled in 2013 and was subsequently launched here in 2014. Changes are subtle, with redesigned front and rear bumpers. The GTS variant gets the centre section of the front bumper finished in black, while other variants feature body-coloured in

At the Consumer Electronics Show (CES) 2019 at Las Vegas, USA, the Mercedes-Benz has unveiled the all-new CLA-Class. Now this company has put this new edition car into production at their plant in Kecskemet, Hungary. The plant in Hungary is the birthplace of the highly emotive CLA-Class four-door coupe and remains to produce since the first generation in 2013. The plant's advanced production technologies have been updated, such as the usage of automatic guided vehicles (AGV) to transport entire