The First, the Last : Proton Ertiga to be dropped out

Tasia · Jul 28, 2019 05:29 PM

The First, the Last : Proton Ertiga to be dropped out 01

Being the first compact MPV introduced in Malaysia, Ertiga is based on Suzuki Swift and targeted on the making of versatile and practical MPV. Proton Ertiga also is the first fruit of the cooperation between Proton and Suzuki Motor Cooperation Japan.

After its introduction, Proton Ertiga was awarded EEV (Energy-efficient Vehicle) certification in the compact segment, gained another first in Malaysia. Ertiga is justifiable on fuel efficiency, it gains 5.7 L/100km for MT variant and 6.0 L/100KM for AT variants based on the NEDC (New European Driving Cycle). Spacious cabin with a comfortable ride, the Ertiga outrun its competitor, Perodua Alza, by being considerable - arranging Air-conditioning outlet to the 2nd row.

The First, the Last : Proton Ertiga to be dropped out 02

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In number, Proton sold 22K units within two years and are reaching the production quota. Not the best, but a rather decent performance taking account of it's resulted from a special production agreement.

Wherefore then brings the cessation of Ertiga?

First thing first, Proton is cooperating with Geely and has the most popular SUV born out. Therefore, it’s improper to have two collaborators to compete with each other under the same brand, especially when one of the products has acted so ferocious in the domestic market. This  is predictable and has heralded by the dropping out of Proton Preve earlier.

The First, the Last : Proton Ertiga to be dropped out 01

For another, the production quota allocated has hit, which means it’s time for the old generation to have a facelift. It’s apparent that this is not the best time for Suzuki to refresh the model, neither is it reasonable to increase the production quota. Therefore, Proton Ertiga is now being pulled to a halt.

Saying goodbye to the last pieces on the Proton&Suzuki cooperation list, it’s intriguing to see whether Suzuki will be back to Malaysia under its own name.

 

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2018 Proton Ertiga 1.4 Executive MT

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