Honda Malaysia has sold their 1 millionth car! To celebrate the achievement the company kick-started their 1 Million Dreams Campaign with a contest where the grand prize is 7 Special Edition one-of-a-kind models, one of each model the company has on sale.
It seemed not too long ago that Honda celebrated selling their 900,000th car, but it’s been 2 years since the company reached its sales record milestone. The 1 Million Dreams Campaign is part of Honda Malaysia’s initiative to thank customers for their support.
Seven Special Editions models, namely the Honda Jazz, Honda City, Honda BR-V, Honda HR-V, Honda Civic, Honda CR-V, and Honda Accord, will be up for grabs as the grand prize of the competition.
The Special Edition models have been done up to feature a dual-tone exterior, red highlights on the front fascia, a sporty red line on the side mirror, black-painted alloy wheels with red highlights, and 1 Million Dreams Signature emblems on the front fenders of the cars.
On the inside, the Special Edition cars also come fitted with leather headrest embossed with the 1 Million Dreams emblem on the front passenger seats, leather steering wheel with red stitching and centre mark.
Each car also comes with a special edition leather key pouch to match the car.
To participate in the 1 Million Dreams Contest, you just need to submit your entries at Honda authorised dealers or via Honda Malaysia's official website. Participants can take part in 6 activities to earn as many entries as they can:
- Collect entries by downloading and signing up on the HondaTouch application
- Playing the 1 Million Dreams Quiz Game at Honda Malaysia’s website
- Test driving a Honda car
- Booking a new Honda Car
- Servicing or repairing a Honda car
- Registering a new Honda car
All these must be done within the 1 Million Dreams Campaign period from 25 February to 24 March 2021.
But that’s not all, Honda Malaysia has also started a special collaboration with partners like Shopee, Cuckoo, and Watsons. So, on top of the 7 cars, Shopee will be giving out 1 Million Shopee coins to 150 lucky winners every week.
The collaboration will also allow customers who have purchased a Cuckoo A-Series Mattress a chance to submit an entry for the 1 Million Dreams contest. Meanwhile, every RM 50 spent in a single receipt at Watsons will give you one entry to win the Special Edition Honda BR-V.
Shopee participants who take part in the Shopee Lucky Prize will get to earn as many entries as they can to stand a chance to win the Special Edition Honda HR-V.
Honda Malaysia will announce the lucky winners of the Special Edition cars at the Grand Finale scheduled for March 2021.
In addition to celebrating a new milestone, Honda Malaysia wants to show their appreciation for the frontliners for their hard work and dedication throughout the Covid-19 pandemic. The company allocated one of the Special Edition cars especially for members of the frontliners to win through the campaign.