window.googletag = window.googletag || {cmd: []}; googletag.cmd = googletag.cmd || []; googletag.cmd.push(function() { googletag.defineSlot('/22557728108/my_article_breadcrumb_above_pc', [ 728, 90 ], 'div-gpt-ad-1685524554756-0').addService(googletag.pubads()); googletag.pubads().enableSingleRequest(); googletag.pubads().collapseEmptyDivs(); googletag.enableServices(); });
googletag.cmd.push(function() { googletag.display('div-gpt-ad-1685524554756-0'); });

Launching very soon, Sime Darby starts pre-launch ad campaign for BYD M6

Hans · Oct 1, 2024 06:32 PM

Launching very soon, Sime Darby starts pre-launch ad campaign for BYD M6 01

Sime Darby Beyond Auto, the distributor of BYD cars in Malaysia, has started posting family-themed teasers hinting at its next new model launch.

Its latest post on the company’s official Facebook page said, “Get ready for your next family adventure!”

The sole photo posted showed a family of four in the background, with a drawing on the wheel-tracked beach sand that said, “Coming soon.”

window.googletag = window.googletag || {cmd: []}; googletag.cmd = googletag.cmd || []; googletag.cmd.push(function() { googletag.defineSlot('/22557728108/my_article_fourthp_under_pc', [ 728, 90 ], 'div-gpt-ad-1685525140735-0').addService(googletag.pubads()); googletag.pubads().enableSingleRequest(); googletag.pubads().collapseEmptyDivs(); googletag.enableServices(); });
googletag.cmd.push(function() { googletag.display('div-gpt-ad-1685525140735-0'); });

The ad is obviously alluding to the BYD M6, the three-row seat C-segment fully electric MPV that’s already on sale in Thailand and Indonesia. In Southeast Asia, the BYD M6 is positioned between a Toyota Veloz and a Toyota Innova Zenix.

Depending on variant, the BYD M6 is available either as a 6- or a 7-seater. Specifications for Malaysia are yet to be confirmed, but in Thailand, the BYD M6 is powered by either a 55.4 kWh (420 km range, NEDC) or 71.8 kWh (530 km, NEDC) battery.

Launching very soon, Sime Darby starts pre-launch ad campaign for BYD M6 01

Thailand market model shown

The post also implied that The BYD M6 could be launched as early as December, at the KL International Motor Show, which will take place from 5 to 11 December 2024, at MITEC in Kuala Lumpur. A preview for selected customers may take place earlier.

More on the BYD M6 here.

Hans

Head of Content

Over 15 years of experience in automotive, from product planning, to market research, to print and digital media. Garages a 6-cylinder manual RWD but buses to work.

window.googletag = window.googletag || {cmd: []}; googletag.cmd = googletag.cmd || []; googletag.cmd.push(function() { googletag.defineSlot('/22557728108/my_article_relatedmodel_above_pc', [ 728, 90 ], 'div-gpt-ad-1685525247138-0').addService(googletag.pubads()); googletag.pubads().enableSingleRequest(); googletag.pubads().collapseEmptyDivs(); googletag.enableServices(); });
googletag.cmd.push(function() { googletag.display('div-gpt-ad-1685525247138-0'); });
Car for sale
window._taboola = window._taboola || []; _taboola.push({ mode: 'thumbnails-a-2x2-stream', container: 'taboola-below-article-thumbnails', placement: 'Below Article Thumbnails', target_type: 'mix' });

Market fair trade-in price

BYD M6 Upcoming Version

Upgrade

Add your car

Not trading-in?   Sell your car
Electric Cars Malaysia