Over 4k participants ran in Toyota OutRun 2023; about RM 170k raised for National Cancer Society Malaysia

After 4 years, UMW Toyota Motor organised their second ever Toyota OutRun 2023 last Sunday, 15 January 2023 at Dataran Merdeka, Kuala Lumpur. The event registered over 4,300 participants.

The theme for Toyota OutRun 2023 is All for One, Run for All. The theme is in line with UMW Toyota Motor’s new vision of Move Your World. The idea of All for One, Run for All stems from the idea of making running, which is seen as a rather individualistic sport, as something more collective.

Everyone can challenge their own impossible when they run together and empower movement among all communities.

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Start Your Impossible (SYI) is a campaign that encourages everyone to challenge their own impossible that began in conjunction with the Tokyo 2020 Olympic.

As part of the initiative, UMW Toyota Motor organised their first Toyota OutRun event in 2019 with over 3,000 participants in attendance with the proceeds going to the Paralympic Council of Malaysia.

Commenting on the success of the event, President of UMW Toyota Motor, Ravindran K. said, “We are delighted to see the overwhelming response and participation for our second Toyota OutRun, which is done on a much larger scale following the success of the first event, back in 2019.

As part of our CSR commitment, we have partnered with the National Cancer Society Malaysia (NCSM) for this year’s initiative, in which 100% of the registration proceeds, worth about RM170,000, will be donated to them”.

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This year’s event is organised on a much larger scale in Dataran Merdeka, Kuala Lumpur. Aside from the 5km and 10km race itself, Toyota OutRun 2023 was filled with fun activities such as a race village, as well as concrete and plant workshops.

Participants were also entertained with a performance from artiste, De Fam, as well as appearance by Toyota Yaris ambassador, Janna Nick.

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