Renault Subscription contributes to over than 50% of Renault Malaysia's sales

Jerrica · Apr 27, 2020 12:43 PM

Renault Subscription plan exceeds expectations

TC Euro Cars (TCEC), distributor of Renault vehicles in Malaysia, introduced Renault Subscription in August 2019, and since then, the flexible car ownership plan has taken over more than 50 per cent of Renault’s retail sales in Malaysia.

The subscription plan has far exceeded TCEC’s expectation and CEO Wong Hoe Mun expressed his surprise at the wide acceptance of the plan by the customers. This is prove that Malaysians welcomes the idea of flexible ownership so they are not lock-down by long term commitments that came with purchasing a car. 

The car subscription service is an all-included (with insurance and maintenance) leasing programme by TCEC starting from RM 1,299 per month, it also offers subscribers the option to switch to a different Renault for weekends or when the situation calls for it. TCEC has even introduced the Renault Pre-owned Captur Subscription plan to further cater to helping keep costs down after the MCO period has ended.

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There isn’t a time in memory that doesn’t involve staring at cars. After discovering the excitement of watching Schumacher vs Hakkinen, Formula 1 became a major part of life. The love for cars and F1 ultimately led to a job with CAR Magazine. The untimely death of the magazine meant a hiatus from cars at lifestyle women’s magazine Marie Claire before another opportunity came knocking again.