Scoop: Perodua Ativa to have a Subaru rebadge in Japan - To be called Subaru Rex
CY Foong · Nov 4, 2022 11:35 AM
Subaru has been rebadging Daihatsu and Toyota models for years so this latest scoop coming from Japan shouldn’t be so surprising. The donor model to the Perodua Ativa, the Toyota Raize/Daihatsu Rocky might be receiving a Subaru rebadge in Japan with a name not seen for 30 years.
According to BestCarWeb, the Rocky/Raize would also be sold as the Subaru Rex in Japan which makes this the Star of Pleiades’ sixth OEM (original equipment manufacturer) currently offered that is based on a Daihatsu/Toyota model.
The Subaru Rex was a kei car that was sold between 1972 and 1992. Over 1.9 million units were sold across 3 generations and the Rex was also one of a few Japanese kei cars to be offered with a supercharger.
The reason for the inclusion of the Raize/Rocky/Ativa rebadge is to fill in Subaru’s entry-level SUV line-up. According to the Japanese media’s sources, the small SUV essentially replaces the outgoing XV 1.6-litre variants as the all-new Crosstrek only offers a 2.0-litre mild-hybrid e-Boxer unit.
Granted, the Raize/Rocky-derived Subaru Rex is said to be only available with a naturally-aspirated 1.2-litre WA-VE (88 PS/113 Nm) petrol unit with front-wheel-drive. The 4WD as well as the turbocharged 1.0-litre (98 PS/140 Nm) and 1.2-litre e-Smart hybrid (106 PS/170 Nm) variants won’t be given the blue oval badge treatment.
BestCarWeb’s sources also revealed that the Rex could be offered with 3 variants and priced similar to the Raize/Rocky’s 1.2-litre counterparts which range between JPY 1,707,000 to JPY 2,039,000 (~RM 55k-65k).
The Ativa won’t be the first Perodua model to have an official Subaru “rebadge” though. There was also the Subaru Justy which was essentially a rebadged first-gen Daihatsu Sirion/Boon/Toyota Passo, the donor model to Malaysia’s favourite King that needs no introduction.