Smartphone margins too little, Xiaomi plans to make EVs

Arif · Mar 29, 2021 01:08 PM

Smartphone margins too little, Xiaomi plans to make EVs 01

Xiaomi, one of the world’s largest smartphone makers, plans to make electric vehicles using Great Wall Motor’s factory. Xiaomi and Great Wall Motors have yet to announce the partnership, but Reuters has reported on the plan last Friday. Xiaomi’s stock price has gone up more than 9% since then.

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Ora Good Cat, an EV by Great Wall Motors

Xiaomi’s EV will be targeted at the mass market, in line with the positioning of its electronic products. Alongside smartphones, Xiaomi makes dozens of internet-connected devices including scooters, air purifiers and rice cookers. The plan for EVs comes as Xiaomi seeks to diversify its revenue stream.

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Ora Good Cat at the Bangkok Motor Show

If Xiaomi’s plan takes place, this is the first time for Great Wall Motors to offer manufacturing services to other companies. Notable EVs by Great Wall Motors are sold under the Ora brand name.

Also Read: Spied: The Ora Good Cat has been spotted in Malaysia, but is it launching here?

Smartphone margins too little, Xiaomi plans to make EVs 01

GWM's 10 millionth finished vehicle.

Xiaomi is looking for a mature automobile manufacturer to enable its own advantages in mobile internet technology. With more than 10 million cars produces, Great Wall Motors is a great candidate for Xiaomi's aspirations.

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Sony Vision S - Not for production

Xiaomi is not the only electronics company looking to build an EV. Apple too has plans for its own electric car. Another electronics company, Sony, has presented the Sony Vision S, but only to showcase its technological ability.

Sources close to the matter report that Xiaomi plans to launch its first EV in 2023. 

Also Read: Geely to invest almost USD 5 bil for EV battery factory, will Proton benefit from it?

Also Read: Sony is not going to build cars which is why it built the Sony Vision S concept car

Arif

Writer

Previously an engineer in an automotive manufacturing company and a highway concessionaire. A part-time research student on biofuels and diesel engines. Obsessed with vehicle electrification and the future of transportation.

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