Swipe right on VW Malaysia’s new VDay social media contest!
Jerrica · Feb 13, 2020 05:38 PM
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This Valentine’s Day, Volkswagen Malaysia is playing cupid with their “Score a Fling” social media campaign.
From now until 29th February, VW Malaysia is offering a chance for singles and couples alike to win a 3D/2N weekend staycation in W Hotel Kuala Lumpur. The offer also comes complete with a VW model to drive around during the stay.
VW’s “Score a Fling” campaign is inspired by the dating app Tinder. But instead of swiping your preference on a partner, VW’s campaign requires you to swipe right on your favourite VW model and get matched up instead.
To take part in the contest, participants are required provide their most impressive pick-up line to a chatbot and complete a test drive at their preferred Volkswagen dealership.
VW Malaysia is also offering a special overnight test drive for those who have participated in the Score a Fling contest but did not win the staycation. So, looks like nobody gets left behind!
There isn’t a time in memory that doesn’t involve staring at cars. After discovering the excitement of watching Schumacher vs Hakkinen, Formula 1 became a major part of life. The love for cars and F1 ultimately led to a job with CAR Magazine. The untimely death of the magazine meant a hiatus from cars at lifestyle women’s magazine Marie Claire before another opportunity came knocking again.
