There’s no stopping for the Toyota Corolla Cross’ dominance in Thailand, the first market where Toyota’s latest C-segment SUV went on sale in. The Corolla Cross ended Q1 2021 with 4,903 units sold, putting it well ahead of the ageing Honda HR-V (1,692 units), according to numbers compiled by Thailand’s Headlight Magazine.
However, the Corolla Cross’ next closest rival is not the HR-V, but the Chinese MG ZS, which now ranks ahead of the HR-V, with 3,368 units sold.
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Curiously, even the Mazda CX-30 has also pulled ahead of the Honda HR-V, with 1,927 units. The reason is simple, the Mazda CX-30 is locally-assembled (CKD) in Thailand , thus it’s priced more favourably versus the Honda HR-V (our Malaysian market CX-30 is imported from Japan).
The Subaru XV, which is imported from Malaysia (contract manufacturing by Tan Chong Motor Assemblers plant, Segambut), sold 262 units.
Compact/Sub-compact SUVs sales, Q1 2021 Thailand (units) |
Toyota Corolla Cross |
4,903 |
MG ZS |
3,368 |
Mazda CX-30 |
1,927 |
Honda HR-V |
1,692 |
Mazda CX-3 |
875 |
Toyota C-HR |
339 |
Nissan Kicks |
310 |
Subaru XV |
262 |
Source: Headlightmag.com
There’s nothing unusual about the Corolla Cross’ lead and the HR-V’s tapering sales. In fact, this current hierarchy is to be expected.
The Honda HR-V is the oldest model on the list and is on its way out. An all-new Honda HR-V is expected to make its regional debut soon, most probably in Thailand too, at the end of this year.
Also read: Dealers explain why the Toyota Corolla Cross is UMWT’s best product in 20 years
Closer to home, the initial allocation of 750 units of the Toyota Corolla Cross (imported from Thailand) were sold out in the first week of its launch in Malaysia. Locally-assembled (CKD) variants are expected to be launched some time in the second half of 2021.
Over 15 years of experience in automotive, from product planning, to market research, to print and digital media. Garages a 6-cylinder manual RWD but buses to work.
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