Tag

automotive logo design

Proton launches new logo and tagline, X70 CKD first to receive new logo

Two years after partnering with Geely, Proton announced today a new logo today and new tagline to mark a new chapter in the company's growth.The new, almost 'Thundercat-like' logo, is an evolution of Proton's current Malaysian tiger motive design, but has been polished further to emphasize the four core elements of the brand's message - strength, agility, courageous, and pride.The previous tagline of 'It's In The Drive' has now been replaced wi

Eric

Eric

Sep 24, 2019

Ex-BMW designer Karim Habib explains how the new Kia logo was created

This is it, after a year of “eye-spies” and its discovery in the Korean trademark filings, Kia has finally unveiled its all-new logo. Current design boss at Kia, Karim Habib, explains that the new logo will represent the potential of the future and hopes that the logo will be the signature of the future. Karim Habib was the Head of BMW design from 2011 to 2017. His notable work includes the BMW 7 Series F01, BMW X6, and BMW X3. He joined Kia as Senior Vice President and Head of the K

Jerrica

Jerrica

Jan 8, 2021

Volkswagen R presents a brand new logo

From now on, Volkswagen’s most powerful cars will bear a very different looking R. This is because Volkswagen R has launched a brand new R logo. The letter R is now stripped down to its essential components giving it a more distinct and sleek look. Klaus Bischoff, Head of Volkswagen Design Centre, and his team developed the new R logo together with Technical Development and the Volkswagen R Marketing Team.As the sportiest part of Volkswagen, designers carefully drew the R to

Jerrica

Jerrica

Oct 8, 2019

Video: What does Proton's new logo mean?

Proton now has a new logo, 2 years since the national carmaker formed their new partnership with Geely. Along with the new “Thundercats” like logo, the company also announced its new tagline, “Inspiring Connections”.This is the sixth iteration of the company logo since the brand’s inception in 1985 and is a symbol of Proton’s next chapter in the company’s history.Proton is committed to three core values: Innovative Technology, Reliability and Internation

Adrian Chia

Adrian Chia

Sep 25, 2019

Frankfurt 2019: Volkswagen unveils new logo

At the ongoing 2019 Frankfurt International Motor Show, Volkswagen has unveiled its brand new logo, alongside the new ID.3.“The new brand design marks the start of the new era for Volkswagen,” says Jürgen Stackmann, Member of the Brand Board of Management responsible for Sales, Marketing and After-Sales. “By formulating new content and with new products, the brand is undergoing a fundamental transformation towards a future with a neutral emission balance for everyone. Now

Eric

Eric

Sep 11, 2019

Leaked! Kia's new logo that might debut in 2020

It seems that Kia cars will soon sport a new logo on their noses as images of a vastly different Kia logo has surfaced online.Kia’s old logo features the alphabets K, I, and A clearly spelled out within an oval. For the new logo, Kia has opted to drop the oval and the alphabets are now spelled out in strong triangular motif and the letters are connected.The new design was filed with the Korean Intellectual Property Rights Information Service (KIPRIS) in both red and black.The media are pre

Jerrica

Jerrica

Dec 16, 2019

See the evolution of Proton’s logo from 1985 till today

At the launch of Proton’s new logo, the company also showcased the previous logos that they used since the first Saga in 1985. The first Proton Saga wore a logo that is reminiscent of the Malaysian flag, featuring a yellow crescent located below a fourteen-pointed star. What made the first Proton logo truly stand out was the fact that it was illuminated. Then in 1992 with the introduction of the Iswara, Proton introduced a refined version of its first logo, incorporating a smaller ove

Eric

Eric

Sep 24, 2019

Kia daftar logo dan slogan baru, fokus kepada kereta elektrik?

Kia dikatakan bakal hadir dengan penjenamaan semula, sebelum ini telah dilaporkan oleh Wapcar.my.Kini, hasil daripada pendaftaran cap dagangan daripada Kia Motors, kita sedikit sebanyak dapat melihat visi dan misi Kia untuk masa hadapan.Menurut sumber, Kia telah menurunkan logo lamanya di HQ Kia yang bertempat di Korea Selatan di samping mendaftarkan cap dagangan baru dengan South Korean Intellectual Property Office (KIPRIS).Hal ini bermakna slogan The Power To Surprise mungkin akan digantikan d

Haris

Haris

Dec 31, 2020

This is the new, transparent BMW logo

BMW is rolling not just a new design for its signature kidney grille, but also a new logo.The current black, blue, and white BMW roundel will soon be retired, to be replaced by a new transparent logo that is currently previewed on the BMW Concept i4.BMW says the new transparent design ensures a seamless integration and brings the car’s exterior colour to even greater prominence. In the case of the BMW Concept i4, it’s the new Frozen Light Copper colour.The BMW Concept i4 previews a n

Hans

Hans

Mar 4, 2020

Geely joins IATF to influence international automotive quality standards

Geely has become the first Asian automaker to join IATF, a global automotive quality standards organization.The International Automotive Task Force (IATF) is a group of automotive manufacturers which aims at providing improved quality products to automotive customers worldwide.With its admission, Geely will now participate in the formation and improvement of international quality standards with other global automotive groups to promote the sustainable development of the world’s automotive

Arif

Arif

Apr 9, 2021

Kia patents 'Movement that Inspires' slogan with new logo, to come in 2021?

Kias refreshed brand identity has been brewing for sometime, and now we get a better look at it courtesy of these leaks of the Korean carmakers new logo and slogan.The patent filings as seen on KIPRIS site.According to sources, Kia has already taken the old Kia Motors logo off its headquarters and recently filed for a new slogan with the South Korean Intellectual Property Office (KIPRIS). This means the current slogan - The Power To Surprise - is very likely to make way for Movement That Inspire

Sanjay

Sanjay

Dec 31, 2020

Pengedar & logo baru, mampukah Peugeot ‘tawan’ pasaran Malaysia?

Minggu lepas, Peugeot telah merasmikan logo dan identiti jenama yang baru. Untuk pengetahuan anda, pembaharuan ini sudah masuk kali ke-11 sejak jenama Peugeot ditubuhkan.Menurut Peugeot, identiti terbaru mereka akan beransur pada bahagian komunikasi dan pengedaran bermula akhir bulan ini. Secara keseluruhan, pembaharuan ini disasarkan selesai menjelang tahun 2023.Berdasarkan sumber yang sah, model pertama yang akan memakai logo baru ialah Peugeot 308 generasi ke-3. Hatchback segmen C tersebut ba

Faisal

Faisal

Mar 2, 2021

Geely's logo is always related to the number 6, what is their affinity with it?

The Geely logo has been growing increasingly familiar in the automotive world. You can’t read about Volvo or Proton without thinking about Geely, not to mention that the company now ranks as one of the world’s biggest car manufacturers and appears frequently in the news with one new joint venture or another.It took 30 years for Geely to become the world-renown brand that it is today along with a few changes in the logo and corporate identity. But how did they get from a mountain to a

Jerrica

Jerrica

Feb 20, 2021

Spied: New 2021 Proton Iriz MC2 facelift - upgraded infotainment, new round logo

We’ve reported plenty of spyshots of the upcoming Proton Iriz crossover, most likely to be launched as the Iriz Active, testing alongside its standard Proton Iriz and Proton Persona siblings but never this up close and clear!Judging by how the Iriz crossovers taillights are covered while the standard Irizs are not, we suspect that the taillights on the crossover might be slightly different from the standard Iriz. Another new detail on the front fascia is also the presence of the new Infini

Jerrica

Jerrica

Feb 26, 2021

Redesigned Nissan logo to debut in Malaysia alongside all-new 2020 Nissan Almera Turbo?

Back in July, Nissan launched its new redesigned logo which made its debut on its first fully-electric crossover, the Ariya. As such, the logo is seen on various mediums, both digitally and physically. Malaysia will follow suit alongside the soon-to-be-launched 2020 Nissan Almera Turbo.Thai-spec Almera shownHowever, this doesn’t mean that the new logo will be on the Almera Turbo, but rather Edaran Tan Chong Motor (ETCM) will introduce the redesigned logo in stages across different mediums

CY Foong

CY Foong

Sep 2, 2020

Can Peugeot’s new logo and distributor revive the brand in Malaysia?

Last week, Peugeot unveiled its latest logo and brand identity. The new logo is Peugeot’s 11th logo since the company’s inception in 1850.Peugeot says that they will begin rolling out their new brand identity across their communication materials and dealerships by the end of this month. They aim to complete the rebranding exercise by 2023.The first model to wear the new Peugeot logo will be the all-new, third-generation Peugeot 308. The model is to be introduced in Europe later this

Eric

Eric

Mar 1, 2021

Sejarah dan Evolusi Logo Proton

Jenama kereta nasional kereta kita, Proton, telah melalui beberapa perubahan logo sejak pelancaran Proton Saga pada tahun 1985. Langkah ini adalah normal dalam industri automotif bagi memberi naratif bahawa jenama ini akan sentiasa kekal segar dan relevan. Harus diingatkan bahawa BMW dan Volkswagen juga telah mengumumkan logo baru mereka baru-baru ini.1985 - Bintang dan bulan sabit MalaysiaProton Saga pertama menggunakan motif yang terdapat pada bendera Malaysia, untuk menunjukkan rasa bangga te

Haris

Haris

May 21, 2020

All-new 2021 Peugeot 308 debuts, new logo and PHEV variants

The all-new 2021 Peugeot 308 has been officially revealed. The new French hatchback can be seen sporting the company’s new logo.The front fascia takes on a similar design language used in the Peugeot 508, with its fang-like LEDs that extend from the headlamps. And the abovementioned new logo can be seen on the grille.Over to the rear, it sports a more aggressive outlook with a sculptured profile and sweeping taillamps. The new Peugeot 308 has a lower drag coefficient than before, at 0.28 C

Shaun

Shaun

Mar 18, 2021

Nissan lancar logo baru! Lebih menarik atau tidak?

Nissan telah melancarkan logo baru ketika pelancaran Nissan Ariya 2020. Logo baru ini akan digunakan pada model-model Nissan terbaru selepas Nissan Ariya 2020 ini.Logo Nissan yang lama sangat dikenali di seluruh dunia. Logo lama tersebut menggunakan rekaan 3D untuk memberikan kesan timbul supaya tampak sama apabila kita melihat kereta dengan logo tersebut.Untuk logo Nissan terbaru ini, Nissan menggunakan rekaan yang rata dan minimalis, sesuai dengan zaman 2020. Logo tersebut menampilkan perkataa

Haris

Haris

Jul 16, 2020

VW Golf Mk 8 unlikely to arrive in Malaysia until 2021, first VW model to use new logo

Volkswagen Passenger Cars Malaysia (VPCM) confirmed today that the all-new eighth generation Golf is unlikely to be launched in Malaysia so soon.Although the Golf Mk8 made its debut in October last year, the model didn’t go on sale in left-hand drive Europe until December last year, while sales in right-hand drive UK only began in February, shortly before the world went into Covid-19 prevention mode.All other major right-hand drive markets including Japan and Australia, as well as Malaysia

Hans

Hans

May 13, 2020

Proton Special Edition - kereta baru logo lama, mana logo Proton thundercat?

Model Proton Edisi Istimewa dilancarkan pada minggu yang sama model Perodua Ativa dibuka untuk tempahan.Lebih menarik lagi, Perodua Ativa sebenarnya dirancang untuk dibuka tempahan lebih awal (menurut sebuah dokumen awal yang tiba ke meja pengarang Wapcar.my) namun telah ditukar tarikh kepada selepas pelancaran model Proton Edisi Istimewa. Kebetulan atau disengajakan? Jika anda tertanya-tanya mengapa secara tiba-tiba Proton melancarkan model istimewa, rujuk artikel kami di bawah. Selalunya model

Haris

Haris

Feb 28, 2021

Minister: This is why Malaysia's automotive sector is unsuccessful

In a parliament sitting last week, Minister of Entrepreneur Development and Cooperatives (MEDAC) Datuk Seri Dr Wan Junaidi Tuanku Jaafar explained why Malaysia lags in the automotive sector. "Focusing on the automotive sector, we can see that Proton and the government policies back then were stumbling blocks to the development of the national automotive industry,” said Wan Junaidi, in response to a question posed by Datuk Seri Ahmad Maslan (BN, Pontian) at the Dewan Rak

Sanjay

Sanjay

Aug 10, 2020

Former BMW designer Jochen Paesen joins Kia to lead interior design

It looks like Kia has been busy recruiting some of the best talents from BMW. The latest recruit to Kia Motors is Jochen Paesen, a former BMW interior designer. The Belgian-born Paesen will become Kia’s vice president of interior design, reporting under a team led by Karim Habib - himself a former BMW head of design. Coincidence? Maybe not.With Paesen's appointment, this marks Kia’s third major recruitment from BMW over the past years. Along with Karim Habib, this also includes A

Zamil Syaheer

Zamil Syaheer

Mar 30, 2020

Hideyuki Miyakawa – Japan’s secret agent of car design you never heard of

The early days of the car industry was dictated by Europe and America. Germany invented the combustion engine and the automobile, Italy made the best bodies, while USA pioneered mass production and market segmentation.1917 Mitsubishi Model A was Japans first passenger car, 22 units were made, none survived today. This is a replica.Although Nissan, Toyota, Mitsubishi, and Isuzu – the earliest of Japanese manufacturers - traced their history back to the 1930s, Japan didn’t enter the au

Hans

Hans

May 31, 2020

China’s Hisense to buy over Japan’s automotive A/C supplier Sanden

China’s white goods manufacturer Hisense Home Appliances Group will acquire Japan’s automotive air-conditioning manufacturer Sanden for JPY 21.4 billion (about RM 809.7 million).The move will allow Hisense to diversify into the automotive air-conditioning system market. Hisense has ambitions to manufacture air-conditioning units for electric vehicles.In an announcement by Sanden made earlier this week, the company says Hisense will acquire 75 percent of voting rights in the company f

Hans

Hans

Mar 9, 2021

EON buat kemunculan semula! Kembali jual Proton dengan logo baru!

Dalam sebuah pengumuman yang mengejutkan, EON ataupun Edaran Otomobil Nasional telah melakukan kemunculan semula dalam industri automotif Malaysia. Lebih menarik, kemunculan ini terjadi selepas pelancaran Proton X50, SUV segmen B terbaru dari Proton.EON mengumumkan 9 rangkaian pusat pengedar Proton di seluruh Malaysia. Kesemua 9 pusat pengedar tersebut diambil alih daripada Proton Edar Sdn Bhd. Logo baruTerdapat 4 pusat 4S (sales, service, spares, spray) dan 3 cawangan pusat 3S. 4 cawangan terle

Haris

Haris

Nov 2, 2020

Spied: 2021 Hyundai Tucson’s logo will be on the rear windscreen?

We’re getting ever closer to the debut of the all-new third generation 2021 Hyundai Tucson. We’ve seen plenty of spy shots of the SUV, but now a new picture of the car’s rear end just showed us a new unique detail.Now that the new Tucson has been spotted with less camouflage, we can see that renderings by done by YouTube channel AtchaCars and a designer from Kksstudio was pretty accurate.But what is most interesting to us is the placement of the Hyundai logo on the rear-en

Jerrica

Jerrica

Jul 30, 2020

Nissan bakal lancar logo Nissan baru di Malaysia bersama-sama dengan Nissan Almera Turbo?

Nissan AlmeraLogo Nissan yang lama sangat dikenali di seluruh dunia. Logo lama tersebut menggunakan rekaan 3D untuk memberikan kesan timbul supaya tampak sama apabila kita melihat kereta dengan logo tersebut.Untuk logo Nissan terbaru ini, Nissan menggunakan rekaan yang rata dan minimalis, sesuai dengan zaman 2020. Logo tersebut menampilkan perkataan Nissan di antara separa bulatan, sama sahaja dengan logo lama namun tanpa kesan 3D.Nissan telah melancarkan logo baru pada bulan Julai 2020. ketika

Haris

Haris

Sep 2, 2020

EON makes a comeback with nine Proton dealerships and a new logo

When DRB-Hicom consolidated EON (Edaran Otomobil Nasional Bhd) with Proton Edar in 2012, EON was no longer a Proton dealer. Now though, EON has announced their return to selling Proton cars, plus a new logo.This comes after reports of Proton undergoing a restructuring exercise to focus on manufacturing while leaving retail to dealers like EON. In the announcement, EON stated that the company now owns nine dealerships that were previously owned by Proton Edar.Four of the branches are located with

Shaun

Shaun

Nov 2, 2020

Electric Kia CV to be first to wear new logo, 2021 Kia Seltos to follow

Following the announcement of its new brand logo, Kia today confirmed at an online media Q&A session with the international press that the first model to wear the new Kia logo will be an electric crossover, which is still currently under development with the codename CV.The electric crossover was previewed in 2019 as the Imagine by Kia concept. The production version of the car will make its global debut within the first quarter of this year.As for models sold in developing markets, the new

Hans

Hans

Jan 15, 2021