Perodua announced their 2023 target of selling 314,000 units, accounting for close to half of the country’s total industry volume (TIV) for the year. Disbelief aside, the carmaker is off to a solid start with January 2023 sales climbing 23 per cent over the same month in 2022.
That’s 21,449 units sold against 17,444 units in January 2022. Production wise, Perodua rolled out 24,590 units in January 2023, up by 40.2 per cent over the 17,538 units produced in January 2022.
The company will continue to focus on maximum production and delivery plans to get all orders to customers as soon as possible. They’re looking at rolling out 330,000 units from their plant this year.
“It’s also important to note that for January last year, there was a flood, a severe shortage of semiconductor chips supply, manpower issues and other parts shortages, which hindered production and sales,” said Dato Sri Zainal Abidin Ahmad, Perodua President and CEO.
“That being said, the improvements in volume for both production and sales indicate that the ecosystem is moving as planned,” he added.
Also Read: 2023 Perodua Axia: Almost all outstanding bookings for 2022 model converted to new D74A model
He also reiterated on Perodua’s remaining committed to its goal of vehicle delivery to customers as quickly as possible without compromising on quality or safety.
“Aside from focusing to deliver our outstanding orders, we will also be launching an all-new Perodua Axia soon to further excite the market. We believe the value proposition will be well accepted by Malaysians,” he said.
On the soon-to-be-launched Axia, he said the company has converted nearly all previous bookings for the current Axia to the new model.
“Our sales advisors have contacted our customers on the changes of the all-new Axia and most of our customers have agreed to make the switch,” he added.
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