Lamborghni Huracan STO - So raw it needs custom-developed Bridgestone tyres

The 2022 Lamborghini Huracan STO is a track-ready monster so raw and focused, that it needs its own custom-developed Bridgestone tyres. 

Dubbed the Bridgestone Potenza Race, these new semi-slick tyres have been chosen by Lamborghini to perfectly complement the Huracan STO's 640 PS / 565 Nm power and let drivers experience the car’s dynamism to the fullest.

Building on Bridgestone’s long heritage in Formula One racing and high-performance vehicles, the premium Potenza Race semi-slick tyre has been customized for the first time for the Lamborghini Huracán STO. 

As such, the tyre’s tread is lined with the colors of Italy’s il Tricolore – a nod to the fact that both the tyre and vehicle have been designed in Italy – and features Lamborghini’s distinctive markings.

The custom Bridgestone Potenza Race tyre promises excellent dry grip, thanks to an optimized tread compound, pattern, and sporty tyre profile, which increases grip and handling in dry conditions.

The tyre also boasts long-lasting on-track performance and outstanding lap time ability – a result of maximized contact area and even pressure distribution, which enhances braking and cornering. And with a carcass design that enables high-performance on normal roads, the tyre is engineered for both the road and track.

Development of the Bridgestone Potenza Race tyre relied heavily on the company’s ground-breaking virtual tyre modeling and simulation technologies, which enabled a digital twin of a tyre to be developed and tested. In this project, virtual design and simulation enabled Bridgestone and Lamborghini to find the Huracán STO’s optimal match to maximize the tyre’s contact area and distribute pressure evenly under severe cornering, braking and traction conditions.

Developed and manufactured in Europe, custom-engineered Bridgestone Potenza Race tyres are now available as an optional fitment on Lamborghini’s Huracán STO.

Alternatively, the Lamborghini Huracán STO is also available with custom Bridgestone Potenza Sport tyres to maximize the supercar’s performance for road-biased driving.

Also read: Whatever the car, Bridgestone has the right tyre for you