BMW Malaysia在2022年交付了11,855辆汽车,占45%的市场份额

BMW集团马来西亚公司截至2022年交付了14,466辆汽车,包括1,233辆MINI和1,378辆BMW Motorrad bikes。

董事总经理Hans de Visser表示,这些销量使马来西亚BMW集团连续第三次成为马来西亚第一大高端汽车公司,目前市场份额超过50%。

BMW交付了11,855辆汽车,比去年增长了37.8%,占据了45%的市场份额。

“当然,注册数字还没有出来,但我保证,我们在高端市场占有超过50%的市场份额。50%的高端市场份额意味着你在路上看到的第二辆高端车是BMW集团的产品,无论是BMW还是MINI,”de Visser在今天上午的2023 BMW 3 Series发布会上说道。

推荐阅读:2023 BMW 3 Series (G20) LCI在大马上市,售价RM 284k至RM 317k | WapCar

BMW 3 Series是该公司最畅销的车型,交付量超过2300辆。入门级320i Sport占BMW马来西亚总销量的34%。2023年,320i Sport已被320i M Sport取代。

推荐阅读:G20 BMW 3 Series价格上涨了RM 26k! | WapCar

2 Series Gran Coupe第二部最畅销的车型,交付量超过1300辆。

X Series SUV车型占BMW2022年总销量的43%以上,交付量超过5100辆。BMW X3是这系列最受欢迎的车型,交付量超过1300辆。

至于MINI,它创造了有史以来最好的销售记录,MINI Countryman贡献了时尚生活品牌总销售额的65%以上。

电动汽车粉丝会很高兴地注意到,MINI SE占总销量的25%,这意味着每四个MINI客户中就有一个购买了电动MINI。

至于BMW,BMW iX是其最畅销的电池电动汽车车型,交付量超过1000辆。加上PHEV车型,BMW在2022年交付了超过4,600辆xEV。

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