Toyota 全年 2022 共售出 289k 辆新车,持续称霸泰国第一宝座!

根据 Headlight Mag 所获得的销售数据,2022 年是泰国汽车销售亮眼的一年,全年共售出 849,000 辆。 与 2021 年(759,119 辆)相比增长 11.8%,当地最畅销的汽车品牌为 Toyota。

Toyota 在 2022 年共售出 288,809 辆汽车,占 34% 市场份额。虽然它是泰国最畅销的品牌,但最畅销的汽车不是来自 Toyota 而是 Isuzu D-Max.。

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得益于 D-Max 的销量,Isuzu 成为泰国第二畅销品牌,2022 年销量为 212,491 辆,占整体市场份额的 25%。该销量数据结合 D-Max 和 MU-X 两者销量(195,945 辆)以及商用卡车销量(16,546 辆)。

Honda 以 82,842 辆销量位居第三,在销量方面远远落后前两者,这使其仅占 9.8% 市场份额。Mitsubishi 和 Ford 分别以 50,385 辆和 43,628 辆跻身前 5 名。

虽然日本品牌占据前十大的品牌,但中国品牌正迅速吸引泰国买家。MG(27,293 辆)甚至超过 Nissan (22,521 辆),成为 2022 年泰国第 7 大畅销品牌。

与此同时,2021 年才在泰国推出的 GWM ,在 2022 年依然收获 11,616 辆。虽然在销量上仅次于 Hino 排在第 11 位,但在仍然更倾向于日本品牌的市场中,对于一个非常年轻的品牌来说,这仍然是一个了不起的成就 .

2022 年,泰国共售出 264,681 辆乘用车,其中近一半(150,237 辆)属于泰国小型车。而商用车占汽车销量的大部分,为 584,319 辆。在泰国,除皮卡车(388,296 辆)外,还包括 SUV(82,975 辆)和非承载式 SUV/PPV(66,579 辆)。

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Ray Chan

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曾经是一位汽车媒体人,直到拥有人生的一部车才对车充满热情。快乐其实很简单,一台敞篷车,一个目的地,因为驾驶乐趣从来不是指速度。...

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