Budget sedan with premium features, this is the all-new 2021 Geely Emgrand

Eric · Jun 3, 2021 03:17 PM

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 01

This is it, the brand-new 2021 Geely Emgrand. Codenamed Geely SS11, the all-new Geely Emgrand made its debut in China late last month, before going on sale later this year.

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 02

The all-new Geely Emgrand is developed on the BMA platform – the very same platform that is the basis for the Geely Binyue (Proton X50 to us) and Geely Binrui sedan.

Also Read: All-new Geely Emgrand unmasked: first Geely-based Proton sedan?

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 03

However, with the Geely Emgrand being a budget-oriented model, it won’t be getting a turbocharged engine; instead, it is powered by a naturally-aspirated 1.5-litre petrol engine that does 114 PS and 147 Nm, mated to a CVT-type automatic transmission.

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 04

Visually, the all-new Geely Emgrand adopts Geely’s latest design language, encompassing Geely’s signature front grille with vertical slats, while the sides of the new Emgrand is clean and simple with a strong character line flowing from the front to the rear.

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 05

Moving towards the rear-end, both tail lights are connected via a trim piece with the Geely branding emblazoned across. The rear bumper also gets a faux rear diffuser with a centrally-mounted rear fog light.

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 06

Despite being a budget sedan, the interior of the all-new Geely Emgrand looks properly upmarket. A free-standing 10.25-inch infotainment system takes centre stage, which is powered by Geely’s GKUI software.

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 07

Below that are three horizontal slats, with the air-conditioning vents cleverly hidden within. Commonly-used air-cond controls and the engine push start button are placed below the vents.

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 08

It also gets a full-digital instrument cluster, soft touch materials, a 360-degree view monitor, and a sunroof. The only omission, according to Chinese portals, is telescopic steering adjustment. 

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 09

Dimension-wise, the new Geely Emgrand is 4,638 mm long, 1,820 mm wide, and 1,460 mm tall. Its wheelbase is 2,650 mm.

Dimensions
Model SS11 Persona Preve
Length (mm) 4,638 4,362 4,543
Width (mm) 1,820 1,722 1,786
Height (mm) 1,460 1,554 1,524
Wheelbase (mm) 2,650 2,555 2,650

What about Malaysia?

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 10

Closer to home, Funtasticko reported that Proton could be developing a new sedan based on the all-new Geely Emgrand.

Budget sedan with premium features, this is the all-new 2021 Geely Emgrand 11

Proton Persona replacement it may not be, as Proton will be releasing a new and improved Persona soon. Instead, the Emgrand could be positioned above the Persona.

Also Read: Leaked: 2021 Proton Persona facelift (MC2) specs - Still CVT, at least 4 airbags, larger infotainment screen

That being said, don’t expect the SS11-based sedan to be launched so soon, as Proton is currently preoccupied with development work for the upcoming Geely Haoyue (could be called Proton X90).

Also Read: Spied: 2021 Geely Haoyue spotted on Malaysian roads - Proton X90 is real after all?

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