Aston Martin races into mobile gaming with PUBG

The automotive world is full of unlikely collaborations, mostly cooked up by the marketing department, and you’d think that by now we’ve seen all possible weird partnerships but Aston Martin has just said “hold my beer” to that.

The English carmaker has teamed up with one of the most popular mobile games around, PUBG.

Yeah, we didn’t see that one coming either.

The collaboration will see 3 Aston Martin models made available in the game, with exclusive colour schemes to boot.

Players will be able use the DBX707 (Quasar Blue or Neon Purple), the Valkyrie (Luminous Diamond or Racing Green) or DBS Volante in (Black-Bronze Satin or Celestial Pink). As a little surprise, gamers will be able to run the DBS Volante in a secret colour variant that they’ll discover when playing PUBG.

Also Read: Buy an Aston Martin DBX707, get bragging rights for the world's most powerful luxury SUV too from RM 1,078,000

Furthermore, the DBS Volante also becomes the first ever convertible sports car available in the game, complete with a functional roof mechanism.

“Unleashing Aston Martin into the world of PUBG Mobile forms part of our broader strategy to bring our iconic brand to new audiences and build aspiration with the next generation of Aston Martin fans. We’re excited that this collaboration gives millions of players across the world the opportunity to digitally experience the thrill of driving an Aston Martin and explore some of our most iconic models in an accessible mobile gaming environment,” shared Renato Bisignani, Head of Global Marketing and Communications at Aston Martin.

The Aston Martin models are now available in the game, which you can download for free on the Google Store or App Store.