BMW Malaysia collaborates with Leader Energy to enhance North-South Highway EV charging
Shaun · Oct 10, 2023 05:57 PM
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BMW Malaysia has inked a Memorandum of Understanding (MoU) with Leader Energy Holding Berhad (Leader Energy), through its wholly-owned subsidiary, Leader EV Solutions Sdn Bhd (Leader EV). The MOU outlines a collaborative effort to feature the BMW brand across Leader EV's extensive Galaxy Charge network along the North-South Highway.
Both parties will engage in joint promotional campaigns to advocate vehicle charging for brands represented by BMW at Leader EV's Galaxy Charge network. Leader Energy, alongside its subsidiaries and jointly controlled entities, specialises in independent power production, primarily focusing on the development, ownership, operation, and maintenance of power assets and projects.
Within the framework of the MoU, Leader EV will take on the responsibility for the development, installation, operation, and maintenance of the Galaxy Charge network. Leader EV will also actively promote and raise awareness about electric vehicle charging technology, while BMW Malaysia will facilitate public access to charging solutions through a subscription or membership program via Leader EV's Galaxy Charge network.
Leader Energy’s Executive Deputy Chairman, Dato’ Sean H’ng said, “We are excited to embark on this journey with BMW Group Malaysia to further enhance the use and charging of electric vehicles through Leader EV’s Galaxy Charge network in Malaysia. With the consistent growth trajectory of Malaysia’s Electric Vehicle (EV) market, we anticipate higher demand for EV charging stations in the near future.
“Through this collaboration, we believe that we will be well-positioned to capture a larger share of the market with our EV charging infrastructure. Our charging projects on the North-South Highway is a steppingstone platform in growing our network across Malaysia. With the collective efforts of both parties involved, we are very optimistic in achieving a mutually beneficial outcome from this collaboration.”
Head of Corporate Communications and Sustainability at BMW Group Malaysia, Sashi Ambi said, “As the leading provider of premium EVs in Malaysia, we are always looking out for strategic partnerships to drive the development of a thriving EV ecosystem forward. Our latest initiative with Leader Energy exemplifies both our shared commitments towards enhancing public access to charging infrastructure nationwide and alleviating range anxiety, especially on a long-distance journey.
“With this MoU, we look forward to expanding our charging network of over 1,000 facilities even further and providing our customers with a complete premium EV ownership experience.”
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