In 2023, Toyota achieved a record-breaking sales year in Europe, delivering a total of 1,173,419 vehicles, including those carrying the Lexus badge. The Yaris Cross emerged as the top-selling product, with 195,569 units, followed by the Corolla family with 166,925 cars, and the C-HR with 117,552 vehicles shipped to customers. Never mind that, the real mindwarp is how the GR86 outsold the Prius by nearly double in the region last year; 4,041 units against 2,755 cars respectively! Just slightly be

Toyota is not a frivolous attention seeking company. Everything that the company does needs to be justified by strong business rationales, supported by market demand data. And yet, Toyota hosted the Southeast Asian debut of the fifth generation Toyota Prius in Bangkok earlier in March, despite having no immediate plans to launch the hybrid-exclusive model in this part of the world. Nine months after the Bangkok Motor Show, Toyota Chairman Akio Toyoda’s privately owned OCR Rookie Racing team adde

Today is the 10th anniversary of one of Proton’s most unfulfilled models of its 40 years of existence, the Proton Suprima S. Alongside the Proton Preve, both were billed as P1’s “global” models with some design input from Italian design house Italdesign Giugiaro but underdelivered with the Suprima S only sold for 6 years. But there were plenty of high hopes when the Suprima S was unveiled on 17-August 2013 at the MATRADE Exhibition and Convention Centre (MECC). Spyshots of the hatchback which wa

Super long name, but this the closest thing the world has to a Toyota GR Prius. Technicalities be damned, all we know is we want one. In full, it's called the 2023 Toyota Prius 24h Le Mans Centennial GR Edition, a concept built to honour the 100th year of the annual 24-hour endurance race. Also read: Used hybrids are really cheap, so should you buy a used Toyota Prius, Camry Hybrid or Honda Insight? One would think a Prius would be the furthest thing from cars whizzing down the Mulsanne straight

When the Proton Suprima S was launched in Malaysia back in 2013, it was priced at the RM 80,000 mark – right smack in the growing non-national B-segment sedan market. It was conceived as a Malaysian alternative to European rivals like the Ford Focus and Volkswagen Golf. At that time, the Suprima S seemed like a pretty solid deal, considering that it offered six airbags and stability control – features that the Toyota Vios and Honda City didn’t have back then. These days, prices of a used Proton

There was a short period of time between 2011 until 2013 when Malaysian car buyers enjoyed a too good to be true deal - import and excise duties were completely waived for fully imported hybrid models with engine capacities below 2,000 cc. The Japan-made Toyota Prius, Honda Insight and CR-Z were introduced here. Between 2009 to 2010, duty exemption was also available, but at a lower rate - 100 percent exemption on import duties and 50 percent discount on excise duties. At a time when even the mo