Forwardism – defined not by Merriam Webster but by BMW as “the joy of seeing and feeling the future before it’s been created and continually challenging convention.” Sometimes, when you’re pushing the boundaries of something never done before, the word for it probably doesn’t exist… yet so BMW created their own. Apart from some of the best driving machines, BMW Group Malaysia has also been championing going beyond conventional norms by embracing the future of innovation as part of their journey.

Mercedes-Benz Group has confirmed its plans to reduce the number of models in its entry-level compact cars range, cutting down from the current 7 models to 4. The move is part of the company’s shift to move away from chasing after sales volume, to prioritize lower volume but more profitable, higher-end products. “What has always been the core of our brand is now also the core of our strategy: the luxury segment. We are further sharpening the focus of our business model and product portfolio in o

We’ve previously reported that the Mercedes-Benz A-Class Sedan (V177) will not be replaced after the current generation model ends. The move is part of Mercedes-Benz Cars’ efforts to streamline its product offerings, focusing on higher margin products. It begs the question, is Mercedes-Benz really going to exit the compact sedan segment entirely? Not at all, according to a recent report from German business publications Automobilwoche. The report claims that the vacuum that will soon be left in

Current generation Mercedes-Benz A-Class Sedan to be the first and the last, sales to continue until circa 2025 / 2026 B-Class to be dropped too Mercedes-Benz is reorganizing its product portfolio, less emphasis on sales volume, more on profit Mercedes-Benz will be cutting its compact cars range - once credited for rejuvenating the brand by appealing to younger buyers - to focus on larger, higher profit margin models, reports German business publication Automobilwoche. The current generation A-C

The Toyota Land Cruiser is king in the Middle East which is why it is the location for the world premiere of its luxurious twin, the all-new 2022 Lexus LX. Ever since it was launched in 1996, Lexus’ flagship SUV has been immortalised in the hip-hop world and embraced by oligarchs, sheikhs, and anything related to oil-rich businessmen. Approximately 500,000 units of the LX have been sold in more than 50 countries and regions. The all-new fourth-generation LX is essentially similar to the Land Cru

The Mercedes-Maybach S-Class is the perfect combination of high-tech features, exclusivity, luxury and tradition. Having made its global debut, it is now on sale in Germany. The already quiet interior of the Mercedes-Maybach S-Class’ becomes even quieter, thanks to the Burmester® high-end 4D surround sound system and the active road noise compensation. In the same way, headphones use a noise suppression system to reduce unwanted low-frequency noises, using counter-phased sound waves. This luxury