Association plays a powerful role in our purchase decisions. We admire the watches and clothes worn by celebrities and personalities, desire to visit the places they travel, and even crave the food they eat. This drive for association is at the core of human aspiration. The same principle applies to the cars we drive. Whether it's the iconic Aston Martin DB5 from James Bond or the legendary Toyota Corolla (AE86) known for its "drifty" tofu deliveries, we are drawn to the cars that cool people/ch

Hyundai is gearing up to introduce hybrid vehicles under its Genesis luxury brand next year, targeting consumers who are hesitant about making the full leap to full-electric vehicles, reports The Korea Economic Daily (KED). This strategic move by the Hyundai Group, which also encompasses Kia, aligns with companies like Toyota, which has achieved significant success with its hybrid models amidst a cooling BEV market. This unexpected market shift has seen declining incomes for BEV-only stalwarts l

This afternoon, the Yang di-Pertuan Agong stepped out for a brief media interview outside the Istana Negara. But it wasn’t what he said during the interview that caught our attention, it was the white Hyundai Palisade that was seen driving past him in the background. While we might not have footage of him actually stepping out of the car, however, when the car turned the corner and revealed its shiny royal number plate, it is no doubt his ride for the day. Also read: 27 photos why the 2022 Hyund

The all-new 2022 Hyundai Palisade has been tipped to launch in Malaysia since last year, but plans have been postponed due to the lockdown. Now the car has finally arrived on our shores with the driver’s seat on the right side. Pun intended. Back in May, Hyundai’s largest SUV was spotted in a parking lot in Malaysia. However, the particular car was a left-hand-drive unit, dashing hopes that Hyundai Sime Darby Malaysia (HSDM) will be launching the car then. But this time, the driver’s seat can cl

If the Hyundai Santa Fe too mainstream for you, then perhaps you should wait for the Hyundai Palisade – the largest SUV in Hyundai’s line-up. Yes, Hyundai Sime Darby Motors (HSDM) has confirmed that it will be launching the Hyundai Palisade in Malaysia this year. Like the Santa Fe (which competes against the Mazda CX-8), the Palisade is a 3-row seat SUV, but it comes either as a 7- or 8-seater, the former has individual 'captain seats' in the middle row. Value User's Car Named after a series of

Hyundai Sime Darby Motors (HSDM) is looking to up their premium game with the incoming launch of the 2021 Hyundai Palisade flagship SUV in Malaysia sometime this year. This announcement comes alongside the imminent local arrival of the refreshed Kona B-segment SUV. The Palisade is a 7-seater SUV that is as premium as the Germans when it comes to equipment. The Malaysian-spec Palisade is powered by a naturally-aspirated Atkinson-cycle 3.8-litre direct-injected V6 engine that produces 291 PS and 3