Bermaz Auto Alliance Sdn Bhd has announced the winner of the ‘Catch the Alluring Peugeot 9X8 at Bahrain’ campaign that was held from 1 May to 31 August 2023 at the BAuto Showcase event in 1 Utama Shopping Centre last week.

Jason Choong Zheng Xin was announced as the lucky winner as his purchase of a Peugeot 3008 won him a paid trip for two to witness the 2023 8-hour Bahrain World Endurance Championship race at the Bahrain International Circuit that’s set for 4 November 2023.

Bermaz Auto Alliance Sdn Bhd (formerly known as Berjaya Auto Alliance Sdn Bhd) is the sole distributor of Peugeot vehicles and non-exclusive Peugeot service and spare parts provider in Malaysia.

“We were delighted with the response to our ‘Catch the Alluring Peugeot 9X8 at Bahrain’ campaign, which ran for four months. I want to take this opportunity to congratulate the lucky winner and thank you for your support in purchasing your dream Peugeot. This campaign is part of our objective to share the exclusive brand experience of buying a Peugeot and its heritage in motorsports,” said Michael Chen, Head of Sales for Bermaz Auto Alliance Sdn Bhd.

Also Read: Review: 2022 Peugeot 3008 facelift - Space, comfort, & style, who says you can't ever have it all?

Jason, who currently drives a Peugeot 3008 said, “I would like to thank Bermaz Auto Alliance for selecting me as the grand prize winner of this amazing trip to Bahrain. It's been four months since I've owned the car and everything has been great; the exterior, interior and every moment in the car have been a memorable driving experience. Every time I parked my car in the indoor area while the headlight was still on, I couldn't resist turning my head and having one last glance before I stepped into the lift. The Peugeot3008 is definitely a head-turner.”

During the four-month campaign, customers who purchased and registered their Peugeot were entitled to participate in this contest when they purchased any Peugeot model such as the Peugeot 2008, 3008, 5008 and LANDTREK by submitting creative slogans with their entries.