If you told any car enthusiast 15 years ago the Toyota Prius would turn out to be a stunning beauty that is capable of sliding around a track and up on two wheels, they would call you crazy. Well, the all-new fifth-gen Prius is here and all those naysayers 15 years ago are probably gobbling up their words. The hybrid sedan has been recognised with the 2024 World Car Design of the Year, beating out 70 other competitors for the win. This brings the total industry awards and accolades collected by

The 5th-generation Toyota Prius debuted in late 2022 featuring superb looks, new powertrains, and an updated TNGA platform that vastly improved handling - creating the most driver-focussed Prius ever, in contrast to the efficient runabouts all its predecessors were. That said, you wouldn't peg it to do a fast lap around a racing circuit, would you? That didn’t stop Top Gear UK from trying though, and by golly-gosh, did it look spectacular. In a recent review, they set out on the longest Uber rid

Toyota is not a frivolous attention seeking company. Everything that the company does needs to be justified by strong business rationales, supported by market demand data. And yet, Toyota hosted the Southeast Asian debut of the fifth generation Toyota Prius in Bangkok earlier in March, despite having no immediate plans to launch the hybrid-exclusive model in this part of the world. Nine months after the Bangkok Motor Show, Toyota Chairman Akio Toyoda’s privately owned OCR Rookie Racing team adde

So, looks like the 2023 Toyota Prius (XW60) seen at the Bangkok International Motor Show earlier this year was a writing on the wall, eh? At least that's what media outlet Autolife Thailand reports, as their recent scoop says that the vaunted model will be heading to their market soon. The site says that the fifth-generation hybrid stalwart will be launched in Thailand come 2024, and it is said to be locally-assembled (CKD) to boot. Specs and all will have to wait till later, though the publicat

Since 2009, all new Toyota hybrid models launched after the third generation Toyota Prius wear the blue tinted Toyota logo. The blue outlines on the Toyota emblem is the most obvious differentiator for hybrid variants of Toyota models. That and the trio of wave-pattern Hybrid logos on the boot lid and front fenders (fitted since second generation Prius, 2003) is visual identifiers of Toyota hybrid models. At yesterday’s launch of the 2023 Toyota Innova Zenix in Indonesia however, the show car wa

For decades, the Toyota Prius and its derivative models like the Prius+ wagon are the preferred choice of Uber drivers / taxi operators in the UK and Europe. In an environment where fuel costs upwards of RM 8 per litre, the Prius’ circa 4.5-litre/100 km real-world fuel economy, coupled with proven Toyota-standard reliability, it’s easy to see why there are just so many of them in London and major European cities. Curiously, the Prius is also a victim of its own success in the Old Continent. Now