Well, not in those exact words but Mercedes-Benz did launch a ChatGPT project within its Mercedes-Benz Cars Operations 360 (MO360) digital ecosystem that aims to maximise efficiency for global vehicle production, starting with the new Mercedes Modular Architecture (MMA) platform that will underpin the next Mercedes-Benz CLA Class. It’s not surprising that carmakers are turning to AI to reduce redundancy and improve efficiency to maximise profits. On the Mercedes-Benz end, the ChatGPT project wil

Porsche Engineering has released further details of its Premium Platform Electric (PPE) platform which will underpin the second-generation 2024 Porsche Macan, and up to 4 more Porsche EV models if design concepts are anything to go by. Developed in tandem by Audi and Porsche, the PPE platform will give Porsche the ability ‘to launch high-volume models with high technical standards at profit, thus taking the electrification of its portfolio another step further’. The Porsche Ludmilla concept from

Aston Martin has always been associated with James Bond but funnily enough in the last film featuring Agent 007, he was seen driving in a humdrum Toyota Land Cruiser Prado. Perhaps Aston’s own SUV isn’t good enough for him then? Well, the British ultraluxury carmaker listened and introduced the Aston Martin DBX707, a major upgrade from the regular DBX SUV. The three digits at the end of the name give a clue to just how potent this behemoth is. Powering the hand-built DBX range-topper is a 4.0-li

Audi has begun the first of its many steps to cut all ties with dirty internal combustion engines (ICE). Ahead of the 2021 Munich International Auto Show (IAA, Internationale Automobil-Ausstellung), Audi announced its mid-term Vorsprung 2030 strategy for the decade. Production of Audi’s last new combustion engine model will begin by 2025 but even by then, Audi will have more than more than 20 battery electric vehicles (BEVs) models on sale. One year after that, all new Audi models released in 20

Following a report by The Edge Weekly, it seems that Porsche is seeking to locally-assemble (CKD) some of its models at Sime Darby Motor’s Inokom plant in Kulim. Some of the models planned include the Porsche Cayenne and the Porsche Taycan. However, some media sites have also said that the Macan is also planned to be one of those models. This is based on an article published by Maybank Investment Bank Research. Given how popular the Macan and the Cayenne are, it makes sense for the German premiu

The moose test is an evasive maneuver test done to evaluate how well a vehicle performs when evading an obstacle on the road. It is a test of the car’s handling balance and stability control. The term was coined after Swedish car magazine Teknikens Varld flipped over a first-gen Mercedes-Benz A-Class in a test to measure the car’s ability to avoid hitting a moose, which is a common sight in Sweden. Funny that the Mercedes-Benz A-Class was mentioned, because the latest generation Mercedes-Benz CL