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All-new 2024 Mitsubishi Triton makes history as landmark 7 millionth car made in Thailand plant

Sanjay ยท Jan 30, 2024 10:01 AM

All-new 2024 Mitsubishi Triton makes history as landmark 7 millionth car made in Thailand plant 01

Mitsubishi Motors Thailand Co., Ltd. has achieved a significant milestone by producing its seven-millionth unit at the Laem Chabang facility in Chonburi. The milestone vehicle was the all-new 2024 Mitsubishi Triton.

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Currently, Mitsubishi Motors Thailand's facilities have a maximum annual production capacity of over 400,000 vehicles, with 80 percent intended for export to over 120 countries globally. As a leading auto exporter in Thailand, Mitsubishi Motors Thailand has surpassed 5.5 million units in export volume, constituting 80% of its total production, including Malaysia, which imports the Triton.

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Also read: To be 8% more expensive? Estimated prices for Malaysia-bound, Thai specs 2024 Mitsubishi Triton Athlete shared

All-new 2024 Mitsubishi Triton makes history as landmark 7 millionth car made in Thailand plant 01

Mr. Ryoichi Inaba, President and CEO of Mitsubishi Motors (Thailand) Co., Ltd., emphasised the importance of this achievement, stating, "This is an important milestone for Mitsubishi Motors Thailand, reflecting our commitment to Thailand's development over the past 63 years. Our dedication extends across key pillars, including investment, export, environment, technology transfer, social responsibility, human resource development, and employment."

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In 2023, Mitsubishi Motors Thailand inaugurated an upgraded production line at the Laem Chabang plant specifically designed for the manufacturing of the all-new Triton. Recognised as one of Thailand's highly automated welding lines, boasting a 95% automation ratio with over 250 intelligent robots, this advanced line has an annual capacity to assemble approximately 200,000 vehicle bodies.

Also read: All-new Mitsubishi Triton confirmed to get petrol PHEV powertrain

A year prior to that, the plant got a THB 3 billion (~RM 378 million) paint facility upgrade.

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Some of the cars on the way out, exported from Thailand

Mitsubishi Motors Thailand, established in 1961, achieved its one-millionth production milestone in 2003, followed by the second million in 2010, the third million in 2013, the fourth million in 2015, and the fifth million in 2018. In 2021, marking its 60th anniversary in Thailand, the company celebrated the production of its six-millionth unit.

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Operating three assembly facilities, an engine manufacturing facility, a paint shop, and a global parts logistics facility, Mitsubishi Motors Thailand is also home to the first proving ground outside Japan, focusing on research and development (R&D).

Also read: In the land of kei minicars, pick-up trucks are the new cool - Mitsubishi Triton returns to Japan

In 2018, the company inaugurated the Education Academy in Pathum Thani, recognised as the ASEAN Regional Training Center (ARTC) in late 2023.

Sanjay

Senior Writer

With humble beginnings collecting diecast models and spending hours virtually tuning dream cars on the computer, his love of cars has delightfully transformed into a career. Sanjay enjoys how the same passion for cars transcends boundaries and brings people together.

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