Sime Darby Auto Connexion (SDAC), the official distributor of Ford vehicles in Malaysia has introduced its new WhatsApp-based “Digital Salesperson”.

Its new “Digital Salesperson” is a dedicated live chat line that is designed to answer customer queries relating to vehicle purchases, as well as ongoing sales promotions.

Customers just need to WhatsApp +6019-2041200 to get started. The chat line is available from 9am to 4pm, Monday till Friday.

Once connected with a Ford salesperson, potential customers will be updated on the colour and stock availability, as well as financing and insurance options.

“In light of the Movement Control Order being extended until 14 April 2020, we are introducing an alternative method of a ‘Digital Salesperson’ which will allow customers to continue conversing with us via digital means. This comes as we understand that there are customers wanting to purchase our vehicles, but unable to walk into our showrooms during this period,” said Syed Ahmad Muzri Syed Faiz, Managing Director, Sime Darby Auto Connexion.

According to SDAC, the “Digital Salesperson” campaign starts from today and will run until 30th June, though the company added that the campaign date can be extended depending on demand.