Hyundai Sime-Darby Motors (HSDM) has announced that they will launch the Hyundai Kona within the fourth quarter of the year. The model will arrive in Malaysia as a fully imported (CBU) model from Hyundai’s Ulsan plant in Korea.

Earlier, HSDM has opened bookings for the Kona, whereby potential buyers can put down a RM 288 fee to book one.

The Hyundai Kona will be HSDM’s first-ever B-segment SUV and will compete against the Honda HR-V, Mazda CX-3, as well as the upcoming Proton X50.

Thus far, HSDM has confirmed these features for the Kona:

• Dual-tone body and roof colours
• LED-illuminated daytime running lights, headlights, tail lights
• Contrasting colours on the steering wheel, seats, seat belts
• 7-inch infotainment display
• Android Auto and Apple CarPlay support
• Hyundai Smart Sense ADAS suite
• Heads-up display
• Qi wireless charging pad

“We are excited about the launch of the Kona as it’s an entirely new product for us in this segment and we are reassured of a good response for the Kona. The Compact SUV is in great demand not only in Malaysia but globally as well,” said Mr Low Yuan Lung, Managing Director of HSDM.