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BMW Malaysia launches AR feature for 2020 BMW X5

CY Foong · Jul 20, 2020 12:30 PM

BMW Malaysia launches AR feature for 2020 BMW X5 01

Last month, BMW Malaysia launched the 2020 BMW X5 plug-in hybrid vehicle (PHEV) in Malaysia and it costs around RM 440,000 which is a huge price for most of us.

BMW Malaysia launches AR feature for 2020 BMW X5 02

However, if you’re the sort of person who’s awkward to step into a BMW showroom, you can view the new X5 all from the comfort of your phone.

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BMW Malaysia launches AR feature for 2020 BMW X5 01

BMW Malaysia has just launched their first-ever augmented reality (AR) experience with the latest BMW X5 PHEV.

BMW Malaysia launches AR feature for 2020 BMW X5 02

Now there's an X5 on my table!

This web-based experience allows users to see, hear, and experience the SUV all from their phone’s web browser. There's no need to download any specific apps.

BMW Malaysia launches AR feature for 2020 BMW X5 03

4 colours to choose from on your virtual X5

Users will be able to see a virtually realistic 3D model of the X5 through their phone screen and interact with it by tapping on hotspots of the SUV to learn more or even changing the exterior colour

If you’re interested to play with it during your free time, just hit the link here and check it out.

CY Foong

Writer

Traded advertising for a career that fits his passion for cars. Enjoys spotting cars during his free time and has a soft spot for Japanese Kei cars but drives a thirsty manual sedan.

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